The Municipality of Concordia, through the Undersecretariat of Tourism, together with the Mixed Tourism Entity of Concordia (EMCONTUR) and the Faculty of Administration Sciences of the National University of Entre Ríos (FCAD–UNER), presented this Monday the 2025–2030 Sustainable Tourism Strategic Plan for Concordia.
This initiative marks a key step in building a more competitive, inclusive, and responsible tourism model. It is a collective construction that synthesizes the work, experience, and perspective of various local stakeholders, the result of a participatory process that sought to integrate the voices, needs, and challenges of the sector.
The process began in May 2025 with participatory workshops that brought together sector stakeholders, whose contributions were systematized in this official document. The proposal arises from the joint work between the Undersecretariat of Tourism, the Mixed Tourism Entity of Concordia (EMCONTUR), and the Faculty of Administration Sciences of the National University of Entre Ríos (UNER–FCAD), within the framework of an agenda aimed at building a shared vision of local tourism development.
The plan is organized into pillars such as governance, sustainability, innovation, accessibility and inclusion, and technology, and is based on a comprehensive diagnosis built with the participation of public, private, and academic actors. In this sense, cooperation and coordination are consolidated as keys to promoting sustainable tourism and strengthening the tourism positioning of Concordia in the region. The technical and detailed presentation was led by Lic. Lucila Salessi, director of the Tourism degree program at the Faculty of Administration Sciences (UNER).
MILESTONE
For Mayor Francisco Azcué, the presentation of the Plan “is a milestone for Concordia because it defines the model of tourist city we want, based on plural work that integrated the State, academia, and the private sector. It is a sign that we are maturing as a society because to reach this step we had to sit down, dialogue, and work jointly with institutions and the different sectors, which was what we set out to do from the beginning of our administration.”
“We are taking a very important step because today we are seeing the results of this action, but we are also moving forward with the Infrastructure and Development Plan towards the Bicentennial, which took us time because it first had to be organized, as we believe it is not a good idea to govern or make decisions intuitively,” remarked the mayor of Concordia.
Finally, Azcué highlighted the role of the private sector “which is at the center of the scene in this matter because they are the ones who bet, invest, and generate employment every day. We have an incredible city with tremendous tourism potential, therefore we cannot afford not to have acceptable tourism development with actions that are sustained over time and consolidated as management.”
BENEFITS
The president of the Mixed Tourism Entity of Entre Ríos (EMTURER), Jorge Satto, highlighted the value of strategic planning and the role of local governments in tourism development: “Coming to this presentation is supporting an idea we believe in and being consistent with what we always advocate. As a provincial body, we are not the destinations or the products; that role belongs to local governments and the private sector, which is central to an economic activity like tourism.”
Satto also pointed out “the benefits that having a plan means” and warned about "all the problems that not having one generates. Moving from being a city with tourism products to a sustainably tourist city with a well-determined objective saves energy, generates synergy, and ensures better results.”
María Belén Schauvinhold, Undersecretary of Tourism, indicated that starting from this action “a clear guideline of the actions to follow is established, which is already underway by incorporating the variables of a smart tourist destination into local management. It is not just a plan; it is a strategic view of tourism that is development, work, and identity, but for this to be real, planning, seriousness, and a solid foundation are needed.”
Present were Vice Mayor Magdalena Reta de Urquiza; the Secretary of Productive Development Sebastián Arístide; Raúl Mangia, former Dean of the Faculty of Administration Sciences (UNER–FCAD); Pamela Velich, former Secretary of University Extension of the FCAD; representatives of private entities and intermediate institutions of the city; of the Salto Grande Development Corporation (CODESAL); of National Parks, among others.
This initiative marks a key step in building a more competitive, inclusive, and responsible tourism model. It is a collective construction that synthesizes the work, experience, and perspective of various local stakeholders, the result of a participatory process that sought to integrate the voices, needs, and challenges of the sector.
The process began in May 2025 with participatory workshops that brought together sector stakeholders, whose contributions were systematized in this official document. The proposal arises from the joint work between the Undersecretariat of Tourism, the Mixed Tourism Entity of Concordia (EMCONTUR), and the Faculty of Administration Sciences of the National University of Entre Ríos (UNER–FCAD), within the framework of an agenda aimed at building a shared vision of local tourism development.
The plan is organized into pillars such as governance, sustainability, innovation, accessibility and inclusion, and technology, and is based on a comprehensive diagnosis built with the participation of public, private, and academic actors. In this sense, cooperation and coordination are consolidated as keys to promoting sustainable tourism and strengthening the tourism positioning of Concordia in the region. The technical and detailed presentation was led by Lic. Lucila Salessi, director of the Tourism degree program at the Faculty of Administration Sciences (UNER).
MILESTONE
For Mayor Francisco Azcué, the presentation of the Plan “is a milestone for Concordia because it defines the model of tourist city we want, based on plural work that integrated the State, academia, and the private sector. It is a sign that we are maturing as a society because to reach this step we had to sit down, dialogue, and work jointly with institutions and the different sectors, which was what we set out to do from the beginning of our administration.”
“We are taking a very important step because today we are seeing the results of this action, but we are also moving forward with the Infrastructure and Development Plan towards the Bicentennial, which took us time because it first had to be organized, as we believe it is not a good idea to govern or make decisions intuitively,” remarked the mayor of Concordia.
Finally, Azcué highlighted the role of the private sector “which is at the center of the scene in this matter because they are the ones who bet, invest, and generate employment every day. We have an incredible city with tremendous tourism potential, therefore we cannot afford not to have acceptable tourism development with actions that are sustained over time and consolidated as management.”
BENEFITS
The president of the Mixed Tourism Entity of Entre Ríos (EMTURER), Jorge Satto, highlighted the value of strategic planning and the role of local governments in tourism development: “Coming to this presentation is supporting an idea we believe in and being consistent with what we always advocate. As a provincial body, we are not the destinations or the products; that role belongs to local governments and the private sector, which is central to an economic activity like tourism.”
Satto also pointed out “the benefits that having a plan means” and warned about "all the problems that not having one generates. Moving from being a city with tourism products to a sustainably tourist city with a well-determined objective saves energy, generates synergy, and ensures better results.”
María Belén Schauvinhold, Undersecretary of Tourism, indicated that starting from this action “a clear guideline of the actions to follow is established, which is already underway by incorporating the variables of a smart tourist destination into local management. It is not just a plan; it is a strategic view of tourism that is development, work, and identity, but for this to be real, planning, seriousness, and a solid foundation are needed.”
Present were Vice Mayor Magdalena Reta de Urquiza; the Secretary of Productive Development Sebastián Arístide; Raúl Mangia, former Dean of the Faculty of Administration Sciences (UNER–FCAD); Pamela Velich, former Secretary of University Extension of the FCAD; representatives of private entities and intermediate institutions of the city; of the Salto Grande Development Corporation (CODESAL); of National Parks, among others.